Why should printed calendars be part of your merchandising?

May 16, 2022

Even though many people consider that printed calendars are meaningless everyday items, some brands regard them as the perfect gift that continues being a hit. So, what do printed calendars have that makes them so great?

Printed calendars are corporate gifts that can make your customers´ lives easier. They are decorative products that are never forgotten. They can be placed in visible places and used both in the office and at home to follow up assigned duties, events, meetings, appointments, holidays and important dates during the year.

Some of their designs allow reminders or checklists and these aspects make them maximize the productivity. Even if you included stickers or other strategies with which the customer can customize them, it would be a hit.

Calendars are a great marketing tool throughout the year. Every time your customers see or share a date, the recognition and fame of the brand increases.

Your calendar must be well designed and have a very good quality so that it is useful and not filed in the closet since it establishes trust, professionalism and legitimacy. It shows that you invest in quality, not only for promotional marketing products, but also for your products and services.

A well-designed printed calendar encourages people to talk about your brand. This indicates that your brand is really likely to gain recognition and visibility through word-of-mouth and thus to be able to reach more potential customers.

It is a quite effective marketing tool. It may not be the most elegant gift. However, it has a very big effect because calendars are one of the few items that can last up to one year.

Take advantage of your competitors by using these corporate stationery items for your marketing campaign. Make sure you think carefully about the experience you wish to grant your public and trust a professional company that can guide and help your public to have high-quality items. Contact us!

< Older Post

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At PrintMotion we’re known for being an innovative, young and entrepreneurial company, with high moral and ethical standards, for the core of all we do is the desire to please God in everything.

Our services are based on excellent quality, good customer service, variety of products, and fast response according to the requirements of today’s world. Our purpose is to provide solutions to your projects, from the printing of a brochure or letterheads of your company, to mass production of magazines, books, and stands for fairs and events; the most important thing for us is to become an ally for our customers.